When it was launched in 1978, PRX spoke of style and freedom of expression. It was bold, mischievous, even rebellious. More than 40 years later, it still is. The Tissot PRX's fascinating lines and pioneering late-1970s vibe instantly turned it into a classic when it was relaunched in 2021. The design-centered, free-thinking spirit of the 1978 original has translated extremely naturally into our time. Today, Tissot further develops this story with the launch of a groundbreaking film campaign that will catapult PRX even deeper into the cultural mainstream. In the center, the new Tissot PRX 35mm.


Founded in 1832 in Saint-Imier, the famous Swiss watch brand Longines can boast a long tradition characterised by the elegance and performance of its products. Those values are perfectly represented by The Longines Sport Collection. The HydroConquest line is dedicated to men and women looking for a high performance timepiece that combines technical innovation and elegance. Longines now extends this line with new models in bright colours.


Longines, Mido, Hamilton, Rado and Tissot are currently available in the catalog; you will also find Breitling and Swatch in the boutique.


Works of refinement greatly appreciated by those who enjoy the pleasures of life.