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SS 25 COLLECTION:

A STORY OF BROTHERHOOD

The PE25 collection combines elegance and performance in a perfect tale that features craftsmanship as the protagonist, along with the pair that has always been iconic for the brand as the use of fine materials combined with more technical materials. Silk, linen and cashmere in a masterful marriage with more performance elements such as the famous Typhoon membrane.

In each garment of the SS25 collection, quality is mixed with functionality in a perfect balance between aesthetics and practicality. A campaign that becomes a celebration of the bonds that define us and accompany us through time for memories destined to last.


brotherhood

There is something special about the bonds created when moments are shared, when every moment is an opportunity to grow together. It is not just about friendship, but a "brotherhood," a connection that grows and grows stronger, a family where every moment experienced is a memory that becomes part of us.

A story of unbreakable bonds and shared experiences with an intensity that speaks of complicity and spontaneity. A boat ride, shared laughter, a run on the lawn, and, finally, the sea, a fundamental element in Paul & Shark's DNA, serving as a backdrop: each image is a fragment of a summer that becomes an eternal memory.